India’s education sector offers a great opportunity with approximately 29% of India’s population in the age group of 0 to 14 years.
Education sector in India is expected to reach US$ 180 billion in FY20-21. India’s higher education segment is expected to increase to Rs. 2,44,824 crore (US$ 35.03 billion) by 2025.
To aid the growth in the industry and to make the lives of school administrators easy, we offer a wide range of communication channels. Here are some examples on how you can build a strong community of Students, Parents & Teachers –
Using Bulk SMS Effectively
SMS blasts can be sent on existing student databases informing them about important seminars, courses, career counselling etc. We can also help you send alerts for important examination dates, various submission deadlines on the database.
Not only this, Students can also check their results via SMS instead of coming to the college/class or waiting on the website. All they will have to do is send a keyword like “RESULTS roll no.” to a long code and they can receive their scores immediately.
So Bulk SMS for Schools, colleges and universities play a very important role in making traditional processes more efficient.
Using Click To Call on Your Website
When a click to call widget is used on the website, once a student clicks on the widget, a separate window opens up where he/she will enter his/her number and they will receive a call on their number to book an appointment or set up a meeting.
Convert Text to Speech/IVR
For a more enhanced form of communication, An IVR number where the students can call for free consultation and booking of appointments for career counselling can be set up where we can convert text to speech.
To reach out to maximum number of students, this number can be promoted by sending blast messages on our targeted database.
Promoting Missed Call alerts
In a scenario where the organization is planning an event and executive RSVPs, a missed call number can be advertised through SMS blasts and other promotional channels where interested people can sign up from.
The student or parent will just have to give a missed call to register for the particular event. This way, the user’s number is captured and other informatory messages can be sent on that number for future communication as well.
Integrating WhatsApp Business API
WhatsApp Business API is the tool where any organisation can run its end to end customer journey with the help of rich media. When this comes to the educational industry this can be more significant when parents or the students want to interact with the educational institute.
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Admission related Queries: Student/Parents just need to say Hi on a single number and the Complete Admission brochure will be available on their WhatsApp window.
Course related Queries: Any course related assistance will be provided through live agents or even the process can be automated via BOT. All the Course catalogues can be shared over the same window.
Results: Results can be directly shared to the parent’s numbers.
Other: Examination announcements / course commencements, Schedule can also be triggered over the WhatsApp number and rest all customer support can be provided through WhatsApp only.
As the education industry grows, it is essential for organisations to upgrade their traditional forms of communication and adopt the latest technology to ensure a well connected community is built for their intended audience and customers.
Talk to our team of experts today, to know more about your customised set of needs!