What is Number Masking?
With an increase in online services, fraudulent activities are increasing a lot. Around 79% of people don’t feel comfortable sharing their personal information with business service providers due to the fear that their personal information can be misused. Number Masking is a modern tool used by businesses to safeguard their customers’ identity or personal information to prevent the misuse of the information. With this tool, two parties can contact each other without revealing either party’s contact details. Instead of dialling directly via phone to phone, users communicate with a third phone number that forwards a call to the eventual destination. This modern tool helps to prevent fraudulent activities by keeping the details of either party’s private.
How Does Number Masking Work?
Connecting via a third party is the best way by which two people can communicate without sharing any private details. Cloud telepathy helps to provide the best solution to the users. It converts voice into data and transmits that through the internet.
Call masking is easy and can be done through the following steps:
- Caller clicks on the click-to-call button on the app when they want to connect with the receiver.
- After that, the call is initiated from the callers’ server.
- And then, the call gets connected using a virtual number so that the caller and receiver can contact without any fear of losing personal details.
Number masking helps to ensure that your personal information does not fall into the wrong hands. Buyers, sellers, delivery staff, drivers use it to communicate. It is a modern way by which businesses can approach lots of people.
Role of Number Masking in Business
Number masking is becoming extremely popular and is used for the following reasons:
Maintaining Customer Privacy
For the success of any business, it is essential to ensure that the personal information of its customers does not get public. Number masking helps to ensure safety and privacy to the customers. Your customer phone number is never revealed during the transaction.
For Doing Cold Calls
When agents try to reach out to the customers with the motive of selling some products or services, customers usually do not receive the phone call after looking at the caller ID as they don’t want to waste their time. Number masking is vital in this case, as it helps the businesses to approach the customers’. Once the customers’ are approached, they are more likely to take the call. Thus, call masking can be of great importance in this situation.
Need of a Temporary Number
There are some instances where you need a temporary number to call your customers. You can avoid the hassle of buying new phone numbers with number masking and use the same number to contact without revealing personal details.
With the advancement in technology, several non-ethical activities are taking place. It’s a moral responsibility of every business to look after their customers’ satisfaction and provide them with peace of mind. To gain a positive image in a competitive market, every business should satisfy its customers’ needs. Using number masking is a win-win situation for both the customers as well as the business. mTalkz is one such app that helps businesses to mask their phone numbers without any hassle. The application can be easily understood and operated. It is known to offer a full range of communication solutions for the bank, retail, startup, education, healthcare and many different sectors. For a complete privacy solution and customer satisfaction, you should check the mTalkz website today!